KERARGANIC® is an innovative line of hair care products for all types of hair. Combining natural ingredients and the latest technology in ingredients engineering, such as our exclusive Cationic Infusion Technology™, KERARGANIC brand has been gaining recognition worldwide both by hairdressers and their clients, being exported to over 20 countries.
KERARGANIC ® products contain both hydrolyzed and quaternized keratin protein, Argan oil grown in Morocco, the finest natural extracts and an array of essential amino- and fatty- acids, and vitamins carefully formulated to repair and beautify the most resistant hair.
Starting with our line of Argan oil infused Formaldehyde-Free keratin treatment and post-treatment products in 2009, KERARGANIC® has grown to include shampoos, repair and color enhancing conditioners and masks, oils, scalp care, and styling aids products…many more in the pipeline.
KERARGANIC ® is a registered brand of Beleza Pura, LLC, of Miami, FL., an innovator in professional keratin-based natural extracts hair and scalp therapy products.
Beleza Pura means pure beauty, and we work hard to design products that will make you feel that way!
KERARGANIC, because your hair deserves to be pampered.
To develop the best hair products in the market so that you can have the most glorious hair in the world.
TREATMENT LINE – (Steps 1, 2, and 3) PROFESSIONAL USE
Our KERARGANIC CLARIFYING SHAMPOO cleanses and removes harmful residues and oils accumulated in the hair and scalp while opening the cuticles and preparing the hair to receive and absorb our KERARGANIC® ORGANIC KERATIN – FORMALDEHYDE-FREE – LOTION (STEP 2).
STEP 1 and the application of our especially formulated KERARGANIC CLARIFYING SHAMPOO are fundamental for the efficacy of our keratin hair therapy and thermal straightening.
KERARGANIC HAIR STYLING MIST NUTRIENT ENRICHED PURIFIED WATER
This is a rich combination of water-soluble natural ingredients such as bamboo extract, sunflower seed oil and aloe vera leaf juice dissolved in highly purified water. With a soft pleasant scent, it doesn’t just wet the hair as regular tap water, but imparts nutrients that make the hair look and feel healthy.
the only one in the market with 24kt-gold nanoparticles to intensify brilliance, -combines natural keratin, Argan oil grown in Morocco, organic natural extracts and an array of essential amino- and fatty- acids, and vitamins carefully formulated to repair, beautify, eliminate frizz, reduce volume, revitalize and thermally straighten the most resistant hair. Our new KERARGANIC ORGANIC KERATIN LOTION does not require the presence of formaldehyde or any aldehyde or harsh chemicals to be effective. Does not release fumes, does not sting the eyes or dries throat. Safe to use if pregnant or breastfeeding. Hair can be washed 20 minutes after the treatment.
STEP 2 – KERARGANIC ONESTEP HAIR REJUVENATION SYSTEM – FORMALDEHYDE FREE
This is Kerarganic’s newest state-of-the-art professional formulation to repair damaged hair. This is the best natural keratin with structural amino acids added and several others just as crucial for healing and rejuvenating damaged hair.
Eliminates Frizz, Reduces Volume and Repairs – It is a Thermal Activated Straightening System.
MASTER TOUCH KERATIN SEALING SPRAY
MASTER TOUCH KERATIN SEALING SPRAY has been designed to reinforce cuticle sealing for nutrients retention after a keratin treatment. Its detangling properties allow for a silky smooth brushing, while adding shine and strengthening hair fibers.
Rich in keratin amino acids, hydrolyzed keratin protein, hydrolyzed soy protein, sunflower seed extract, camellia leaf extract and the vitamin packed Argan oil grown in Morocco, our KERARGANIC® POST TREATMENT MASK has been especially formulated to penetrate the depths of the hair shaft to nurture the hair and prolong the keratin treatment. In addition to strengthening the hair and giving it manageability, it promotes an enviable silky and shiny look.
POST- TREATMENT LINE – MAINTENANCE – HOME USE
Kerarganic Salt and Sulfate-free Keratin Maintenance Shampoo is a rich combination of natural keratin and the potent antioxidant and vitamin packed Argan oil from Morocco. Combined with an array of essential amino and fatty acids, vitamins, and natural extracts, our KERARGANIC SALT- AND SULFATE-FREE KERATIN MAINTENANCE SHAMPOO has the power to protect your hair from damages during the washing process, in addition to nourishing it while gently cleansing daily impurities. You will notice the difference in the first wash!
KERARGANIC POST-TREATMENT KERATIN CONDITIONER
Kerarganic Post-Treatment Keratin Conditioner is a rich combination of natural keratin and the potent antioxidant and vitamin packed Argan oil from Morocco. Combined with an array of essential amino and fatty acids, vitamins, and natural extracts, our KERARGANIC POST-TREATMENT KERATIN CONDITIONER will further repair damages by adding lost nutrients and keeping your hair hydrated and manageable. You will feel the difference!
KERARGANIC ULTRA MOISTURIZER LEAVE-IN KERATIN CONDITIONER
Kerarganic Ultra Moisturizer Leave-In Keratin Conditioner is a rich combination of natural keratin and the potent antioxidant and vitamin packed Argan oil from Morocco. Combined with an array of essential amino and fatty acids, vitamins, and natural extracts, our KERARGANIC ULTRA MOISTURIZER LEAVE-IN KERATIN has been especially formulated to soften and detangle your hair while continuously energizing and beautifying it throughout the day. Your friends will tell the difference!
KERARGANIC INTENSIVE KERATIN TREATMENT MASK
Kerarganic Intensive Keratin Treatment Mask has been designed to strengthen your hair from inside out. Used weekly, it maintains the health and brilliance of your hair. Our KERARGANIC INTENSIVE KERATIN TREATMENT MASK is a unique complex of keratin amino acids, hydrolyzed keratin protein, hydrolyzed soy protein, sunflower seed extract, camellia leaf extract and the vitamin packed Argan oil grown in Morocco, especially formulated to penetrate the depths of the hair shaft to nurture the hair and prolong the keratin treatment. In addition to strengthening the hair and giving it manageability, it promotes an enviable silky and shiny look.
KERARGANIC ARGAN REVITALIZING OIL
Kerarganic Argan Revitalizing Oil is a serum formulated with pure Argan oil from Morocco. Known as Moroccan gold and miracle oil, Argan oil is packed with antioxidants, vitamins and essential fatty acids with the power to rejuvenate your hair and make it extra smooth and shiny. Applied regularly to the tips of the hair, Argan heals split ends and prevent further splitting. Argan is also an effective thermal protector which can be applied to the hair before use of straightening iron.
KERARGANIC FORTIFYING SHAMPOO VOLUME PLUS BIOTIN
Isn’t only a volume enhancer but a treatment product created to stimulate the scalp to prevent thinning hair and hair loss and to promote hair growth. This unique formulation combines an array of natural ingredients known for their ability to penetrate the scalp surface and to act on the hair follicles beneath.
KERARGANIC FORTIFYING CONDITIONER VOLUME PLUS BIOTIN
Is a unique blend of natural ingredients known for their ability to penetrate the scalp surface and to act on the hair follicles beneath. More than just a volume enhancer, it also stimulates blood circulation on the scalp surface, thus preventing hair from thinning, falling and promoting hair growth.
KERARGANIC SALT-FREE SHAMPOO RESTORATIVE XTREME REPAIR
Concentrated formula especially designed to repair damaged and chemically treated hair, and to strengthen weak hair. Enriched with hydrolyzed keratin, Argan oil, aloe vera extract, essential proteins, vitamins and amino acids to restore hair to its healthy state.
KERARGANIC SALT-FREE CONDITIONER RESTORATIVE XTREME REPAIR
Unique formulation engineered with eleven essential ingredients including hydrolyzed keratin and botanical oils from Moroccan Argan seed, African Palm, Jojoba and extracts from aloe vera, Chinese ginseng, peach, camellia, calendula and Myrtle, and wheat protein.
KERARGANIC LEAVE-IN CONDITIONER PROTEIN COMPLEX
Especially formulated to replenish protein and moisture on a daily basis, at the same time controlling undesired frizz and maintaining shine and silky softness. Micronutrients seep deeply through the fibers keeping the hair nourished and beautiful throughout the day.
KERARGANIC MASK RESTORATIVE XTREME REPAIR
Deep conditioning mask designed to restore and to strengthen each hair shaft from inside out, sealing moisture to keep fibers hydrated and frizz free. Used weekly, it replenishes lost nutrients, mending damages caused by environmental factors and chemical aggression.
A powerful combination of pure Argan oil from Morocco and sunflower seed extract makes this serum a natural healer for damaged fibers, in particular split ends. Antioxidants, vitamins and essential fatty acids present in the Argan oil rejuvenate damaged hair, making it extra smooth and shiny.
KERARGANIC SHAMPOO ANGEL TOUCH COLOR GUARDIAN
The newest COLOR PROTECTIVE SYSTEM engineered to care for colored hair, gently cleansing and repairing damages caused by chemicals and the environment. Non-abrasive due to the absence of sulfates and salts, it prolongs color vibrancy, shine and silkiness.
KERARGANIC CONDITIONER ANGEL TOUCH COLOR GUARDIAN
The newest COLOR PROTECTIVE SYSTEM engineered to care for colored hair, repairing damages caused by chemicals and the environment.
KERARGANIC LEAVE-IN CONDITIONER ANGEL TOUCH COLOR GUARDIAN
This Leave-In is designed to shield hair and color against environmental factors such as harmful sun rays and air pollution. The protective shield is formed by the synergistic action of critical ingredients working together to keep the cuticle tightly sealed to avoid penetration of harmful elements into the hair.
KERARGANIC MASK ANGEL TOUCH COLORLOCK
It is an unique hair mask designed to lock in color and to repair damages caused by the coloring process, restoring lost nutrients and sealing in moisture. It should be used right after coloring, then weekly to maintain color vibrancy, hair health, strength, softness and shine.
KERARGANIC ANGEL TOUCH COLOR GUARDIAN BRILLIANCE SERUM
This is a masterpiece serum exclusively designed to deliver maximum shine while controlling undesired frizz. Natural ingredients known to protect hair and color against environmental damages have been added to this unique formula. As an added bonus, it acts as a wonderful heat protector during blow-dry and ironing.
KERARGANIC SERUM FRIZZ THERAPY
It is a delicately scented hair smoothing formulation designed to tame undesired frizz, controlling it by the synergistic action of selected natural and scientifically engineered ingredients. It also adds shine, softness and vibrancy to the hair.
KERARGANIC MINT SHAMPOO SCALP & HAIR CLEANSER
Gently cleanses the scalp and hair
Removes accumulated impurities and sebum
Refreshes and balances the scalp
Improves blood circulation to the scalp
Strengthens follicles & roots
Prevents hair loss
Promotes hair growth
KERARGANIC HAIR PERFUME ANGEL KISS
It is a touch of class especially designed to indulge your hair with an exquisite fragrance that makes it feel fresh all day long.
KERARGANIC HAIR PERFUME DIVA’S PASSION
It is an is an exquisite scent of a woman fragrance launched by KERARGANIC to celebrate a new era of feminine freedom and power.
ORGANIC KERATIN SYSTEM APPLICATION PROCESS
Wash hair 2 or 3 times with our KERARGANIC ® PRE-TREATMENT DEEP CLEANING (Clarifying) SHAMPOO (STEP 1) to remove residues from the scalp and to open the cuticles of the hair for better absorption of our KERARGANIC® ORGANIC KERATIN SYSTEM – FORMALDEHYDE FREE (STEP 2).
Then blow dry to about 80% to 90% and untangle it with a comb. The drier the hair the better it absorbs the keratin treatment.
Separate hair in 2 or 4 sections, tying each section to facilitate the application of our KERARGANIC® ORGANIC KERATIN SYSTEM – FORMALDEHYDE FREE (STEP 2).
Pour about 1 to 1 1/2 ounce of our KERARGANIC® ORGANIC KERATIN SYSTEM – FORMALDEHYDE FREE (STEP 2) in a bowl.
To minimize waste and for better absorption we suggest the application of our KERARGANIC® ORGANIC KERATIN SYSTEM – FORMALDEHYDE FREE (STEP 2) by hand or brush. There is no need to wear gloves or mask during the application process, since fumes won’t be released.
Start from the nape upwards. Apply from the root to the tip of the hair, making sure that every strand receives treatment. When a portion of hair is wet enough with our KERARGANIC® ORGANIC KERATIN SYSTEM – FORMALDEHYDE FREE (STEP 2), spread it more evenly with a fine-toothed comb. DO NOT OVERSATURATE.
Repeat the process on the remaining untreated hair. When finished, wait about 15 minutes, then blow dry it thoroughly to about 90%. Do not brush hair while blow drying. Then, untangle it with a comb and split hair in four sections to begin the straightening process.
Sealing the Keratin and Straightening the Hair
Start from the nape, using a professional-quality straightening iron to small portions of hair, about 4 to 5 times from roots to middle, and then 4 to 5 times from roots to ends. For optimum results, straightening iron temperature should be about 400°F / 200°C. Note: If hair is too damaged and porous, please use lower temperature. This process will reduce volume, remove frizz, and will straighten the hair. After this process is done, wait 20 minutes before applying our KERARGANIC® POST-TREATMENT MASK (STEP 3).
Twenty minutes after finishing the keratin sealing and straightening process, rinse hair with warm water. No shampoo, please. Take excess water by hand, and apply our KERARGANIC® POST-TREATMENT MASK (STEP 3) by hand, at the wash sink. There is no need to go to the chair for this process. Comb hair to spread mask evenly to entire hair. Wait about 10 minutes, then rinse.
FINISHING THE TREATMENT
Blow dry and brush hair thoroughly. If client wants, the hair can be flat ironed again. For additional shine, split ends protection, and a delicious fragrance, top it off with our KERARGANIC® ARGAN REVITILIZING OIL. This is the end of the treatment, and hair is nicely washed and clean from residues.
KEEPING THE CURLS
First: Seal the keratin with a curling iron, instead of the flattening iron. And upon blow drying the hair after the mask application (See Step 3), apply the curling iron again.
Second: Seal the keratin with the straightening iron and after the mask application (See Step 3), towel dry the hair, apply a curl enhancer, and let hair dry naturally.
For prolonged results, always recommend that your clients take home our KERARGANIC® POST-TREAMENT PRODUCTS: Keratin Salt & Sulfate Free Shampoo, Keratin Post-Treatment Conditioner, Keratin Leave-In Conditioner, Keratin Deep Conditioning Mask, and Argan Revitalizing Oil.